Lifecycle Marketing Specialist

This is a full time role based in the United States with a preference for those based on the East Coast.

Change.org is searching for a Lifecycle Marketing Specialist to serve as the centralized production for cross-functional email campaigns, driving petition activity while ensuring brand alignment. You will report to our Director of Lifecycle Marketing. As a key member of our Lifecycle Marketing team, you’ll own and scale Change.org's global campaigning emails, including building, testing, and executing workflows in a proprietary tool, prioritizing competing cross-functional requests, maintaining clean list segmentation, and reporting on key email metrics.

Change.org is the world’s largest platform for democracy.

At a time when dissatisfaction with democracy globally is at an all-time high, we’re investing heavily in using AI to build the most powerful tools in the world to give people greater voice, while bringing people across the political spectrum together to identify shared solutions.

Our core petitions platform, used by more than 100 million people annually, is growing rapidly - and we are rebuilding it from the ground-up using new tools to turn anyone into a powerful civic leader on the issues they care about. Soon we will launch a new platform to identify the >80% of issues that most people agree on, locally and nationally, and to mobilize hundreds of millions of people to advocate for those common-ground solutions.

To realize this vision, we’re expanding the most talented team in the world at the intersection of technology and social impact - all focused every day on building healthier democracies globally.

Key Outcomes:

• Standardize and own the global campaigning email intake process at scale;

• Own the execution, testing, and optimizing of email campaigns in our proprietary tool;

• Prioritize requests from global cross-functional partners with competing demands;

• Maintain a healthy email list with clean segmentation;

• Provide regular reporting on key email performance metrics;

The most important core competencies for the role are:

• Skilled in building, testing and creating high-volume email campaigns;

• Proficiency in managing multiple concurrent priorities, workstreams, and/or requests without sacrificing quality or accuracy, while maintaining visibility on status

• Maintaining healthy email lists and balancing user experience, segmentation and brand alignment ;

• Cross-functional collaboration and stakeholder management;

Target experience:

• Minimum 3-5 years experience in lifecycle, CRM, email marketing, ideally with a centralized email function serving multiple business verticals

Benefits and perks also vary based on location.

Our evaluation process is as follows:

• 45-minute Recruiter Screen

• 30-minute Hiring Manager Screen

• Take Home Assignment

• Team Interview

• Executive Intervie